Small Giants
Companies That Choose To Be Great Instead Of Big
Small Giants, written by Bo Burlingham, is the stories of fourteen quite different companies who all chose to be the best rather than the biggest.
It is widely accepted that businesses should increase their sales and profits year after year. But bigger is not necessarily better.
Maybe providing the best service will keep your customers returning again and again, and telling everyone how great you are.
Perhaps creating a stimulating workplace will help you retain your best employees.
Possibly making an important contribution to the community will prove to be the best investment you ever make.
Read. Enjoy. Learn.
Enjoy their stories. Find your favourites. Learn something from each.
Good luck with your business.
Thanks for reading!
Gordon