Parosh, a little known Italian brand, achieved it’s best PR in 25 years after Meghan wore one of their dresses recently.
Also, a bag from Mulberry sold out in minutes after she was pictured with it.
History is full of such successes
In 2002, David Beckham was pictured wearing a Superdry t-shirt at the world cup in Japan and South Korea, sales took off and the rest is history.
Make a splash, get noticed
Now you might not be lucky enough to have Meghan or David promote your business. But why not do something special this week; have a promotion, do something good for a local charity. Make a splash. Create some interest. Get noticed.
January has been a long month for all of us. People will be getting paid this week. They might be looking to treat themselves too. This is your opportunity.
Go on, take a chance
Why not?
What have you got to lose?
Good luck with your business.
Thanks for reading
Gordon